3×5 Contact Management System
Back in the good old days, before such things as computerized contact management systems, salesmen created a physical contact management system. I learned this system many years ago, while working in the Network Marketing world. For those of you who prefer the tactile sensation of a physical contact management system, but are finding that just […]
Debra Recommends Google Apps for Business
Google Applications is a web 2.o solution for email, calendar and more. I’ve been using it for my business for about 9 months now and I’ve been very happy so far. I was using Microsoft Outlook, but when I would search for an email it would literally take 5-10 minutes. And with Google, without getting rid of any of my 10,000+ emails, it takes me under 5 seconds to find an email.
Debra Recommends Daylite – More than CRM for Mac
So, first let me say – I am not a Mac user. However, I have a lot of clients who are, and so I have been looking for a CRM solution for my Mac clients. One of my clients brought me this product and he is thrilled with it. So, I wanted to pass it […]
PR vs. Advertising
Small Business owners who do not have a background in marketing often confuse PR (public Relations) and advertising. Advertising refers to a very specific thing – buying space/time in a public medium such as print, radio, TV, or billboard. Public relations refers to everything else we do to promote ourselves and our business. Frankly, unless […]
Creator’s Block
Whether you are writing words, writing songs, painting, taking photographs, sculpting, designing jewelry or in any way creating on a regular basis, creator’s block can happen. So, in this month’s newsletter, I’m going to look at creator’s block, give you an overview of possible causes (which I’ll be writing more about in my blog) and a technique to help you break through your block.
Debra Recommends AWeber – Email Marketing at it’s Best
AWeber is a supercharged email marketing tool. Priced competitively, it allows for more targeted marketing than some of the other tools I’ve recommended.
Multiple Streams Step 5: Generate Traffic
The major purpose of marketing, for any business, is to create awareness and desire for you and your product. You can have the finest quality product. But if no one knows about it – how can you create a prosperous living?
This isn’t about forcing people or manipulating people. It’s about giving people the information they need to make up their own minds and then making it easy for them to take action.
Create Your Reality
Every morning, I like to start the day by creating a context for the day. Some people think of these as affirmations, but that’s not quite what I mean. I mean that I decide what my perspective is for the day. What’s my paradigm? How am I going to perceive my world, my circumstances, my environment? What reality do I choose today? My context gives meaning to the world. It actually creates my experience.
Debra Recommends TAXI
I’ve been working with TAXI as a speaker for the yearly conference, the Road Rally, since 2005. I’ve come to know many TAXI Members, as well as Michael Laskow and the other staff who tirelessly work to help their members create a prosperous living doing what they love. I can without hesitation recommend TAXI Membership […]
A Call to Responsibility; A Call to Action
The time has come to reaffirm our enduring spirit; to choose our better history; to carry forward that precious gift, that noble idea, passed on from generation to generation: the God-given promise that all are equal, all are free, and all deserve a chance to pursue their full measure of happiness.