Rising Star Systems

Debra Recommends ifanz

contact management, sales, marketing

ifanz is a very cool resource originally developed for musicians, but really applicable for creative professionals in all walks of life who are building their career by building their relationship with their fans.  More than just a database and newsletter management tool, it also offers one-stop shopping for many of the needs of the small […]

Debra Russell Recommends Indie Band Manager

sales, marketing, administrative

My friend, Charlie Cheney, designed this system based on filemaker Pro for his own career in music.  But when he saw how many musicians, agents and other professionals in the music industry needed this product, he made it available to the public. This program is a comprehensive contact management, booking and tour management system. And […]

Debra Russell Recommends ReverbNation

fulfillment, marketing

I’ve been hearing nothing but great buzz about ReverbNation as a one stop shop for contact management and social networking for your music business. Here’s what they say on their website: ReverbNation.com is a Music 2.0 company that is responding to the changing music business paradigm. We provide innovative marketing solutions that musicians need to […]

3×5 Contact Management System

Back in the good old days, before such things as computerized contact management systems, salesmen created a physical contact management system.  I learned this system many years ago, while working in the Network Marketing world.  For those of you who prefer the tactile sensation of a physical contact management system, but are finding that just […]

Debra Recommends Daylite – More than CRM for Mac

contacts, relationships

So, first let me say – I am not a Mac user.  However, I have a lot of clients who are, and so I have been looking for a CRM solution for my Mac clients.  One of my clients brought me this product and he is thrilled with it.  So, I wanted to pass it […]

Multiple Streams Step 5: Generate Traffic

Artists MBA, Professional Program

The major purpose of marketing, for any business, is to create awareness and desire for you and your product. You can have the finest quality product. But if no one knows about it – how can you create a prosperous living?
This isn’t about forcing people or manipulating people. It’s about giving people the information they need to make up their own minds and then making it easy for them to take action.

Debra Recommends TAXI

marketing, business

I’ve been working with TAXI as a speaker for the yearly conference, the Road Rally, since 2005.  I’ve come to know many TAXI Members, as well as Michael Laskow and the other staff who tirelessly work to help their members create a prosperous living doing what they love. I can without hesitation recommend TAXI Membership […]

Multiple Streams of Income

income, business

I’ve been following this model in building my business and it has made a tremendous impact on my income, on my success with my clients and on how much fun I have working! While these products are primarily focused on Coaching or Service and Consulting businesses, I’ve very successfully coached my clients in the Arts and […]

Debra Recommends Music, Money and Success

business, finance

The Insider’s Guide to Making Money in the Music Industry by Jeffrey Brabec and Todd Brabec My friends, Jeff and Todd, have written a comprehensive and incredibly informative book about the world of music licensing. From Amazon: The music and entertainment business means money for songwriters, composers, recording artists, musicians, music publishers and record companies. […]